Beauty is a very subjective thing. Throughout the ages, cultures and societies have had different ideas of beauty. Some cultures have valued fuller figures, while others have valued those who are thin. Some value tans, while others have valued extremely pale skin.
Beauty standards have changed throughout the ages. In one culture, I am beautiful. In another, I am ugly. This serves to prove that beauty is not a science, and that nobody can truly portray perfect beauty. Sadly, many have still tried. Many companies in the beauty industry stand to benefit from skewing the public's perception of beauty. They apply elephantine amounts of makeup on their models, and they Photoshop them beyond the point of recognition. One cannot think that these artificial images of men and women could reflect anything more than an artificial sense of beauty.
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